Logo Design
The Challenge
Logos are a representation of your company that will be seen on all company materials, from websites to corporate communications and fact sheets to brochures to social media. The cornerstone of your brand, your logo is one of your most important marketing assets that should stand the test of time and speak to who you are – as well as who you will be.
The Strategy
Our philosophy is that a logo must first work as a black and white mark (considering positive and negative space) before color is added. So, we first establish a logomark that expresses the brand message in its simplest form. We then collaborate closely with your team to ensure it truly represents your brand, and then we will work to add in color representations that align with your company colors. We have extensive experience in providing logo iterations that will work in all communication mediums. Explore some of our logo design work below.